SQL Trail 2020 was a success! There was a time I was unconvinced this would be the case. This is not to say we didn't have issues; however, talking with others helped us avoid some common pitfalls and make our event unique. Although we were virtual, I sent all the attendees a conference t-shirt, some swag, and cookies! I wanted everyone to feel some excitement and a connection that I was not sure would be possible in a virtual setting.